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In the video, Mark Smith provides feedback to Alan regarding his Airbnb listing for a property on Sunny Hills Farm. He suggests several improvements, including adding captions to photos, providing a floor plan, and obtaining professional photos to enhance the listing's appeal. Mark emphasizes the importance of showcasing the property's features, such as the interior, bedding configuration, and amenities like Wi-Fi and heating.
Additionally, Mark advises Alan to consider making the property pet-friendly to attract more bookings and to ensure essential amenities like hot water and heating are included. He recommends investing in NBN internet access and providing clear information about firewood for the fire pit and other details like security cameras and a first aid kit.
Mark highlights the importance of a flexible cancellation policy and opening up the calendar for bookings, especially since Alan has no reviews yet. He offers to help Alan further and hopes his suggestions will guide him in improving the listing.